BET Networks

Louis Carr – President of Media Sales – BET Networks

Louis Carr has been with BET Networks for 35 years, serving as the President of Media Sales for the last 18 years. Through his deep understanding of linear TV, digital and social platforms, he has made BET Networks the number one brand and choice for Black consumers. Carr’s mantra, “Be led by data and insights,” has driven BET to have the largest repository of information on Black consumers than any other media company worldwide. His understanding of this data has inspired him to create content and messages that help marketers sell products and services and help them become good corporate citizens.